Hamee has become known worldwide for its collectable toys, phone accessories, and a Japanese favorite: The Otamatone. Their vision is to deliver ‘happy moments’ through creativity to every customer to make memorable experiences and exceeded expectations.

• Researched about the Otamatone general audience and understanding the brand direction that Hamee is aiming to go towards

• Worked on SEO-focused blogs for the Otamaton, a popular Japanese musical instrument manufactured through Hamee.

• Utilized WordPress to integrate blogs onto the official Otamatone website and increased website engagement by 20%

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UC Irvine Undergraduate Business Association